Journalism

Catalog Home

Graphic Arts Bldg. (26), Room 228
Phone: 805.756.2508
http://journalism.calpoly.edu/

Department Chair: Mary Glick

Academic Program

Program name Program type
JournalismBS

The Journalism Department offers a professional program leading to the Bachelor of Science degree in Journalism. All majors must complete the basic journalism core courses in addition to a sequence of courses selected from an identified track and a list of electives from which they must choose in consultation with an academic advisor.

Of the 180 units required for a bachelor's degree, 104 quarter units must be taken in courses outside the major area of journalism/media/mass communication. Each student is strongly encouraged to take a modern language to satisfy his or her elective units. For media-related courses offered outside the major, students are required to consult with their academic advisor before enrolling in these classes.

All journalism majors are expected to serve as staff members of the department's student-run media organizations, including digital, print and broadcast editions of Mustang News; public relations firm Central Coast PRspectives; Cal Poly's radio station, KCPR-FM; and program operations of Cal Poly's TV station, CPTV. They are also expected to participate in professional and scholarly organizations in their areas of interest, in addition to applying acquired skills and developing professional abilities in an approved media internship.

Undergraduate Program

BS Journalism

The Journalism Department offers a professional program leading to the Bachelor of Science degree in Journalism. All majors must complete the basic journalism core courses in addition to a sequence of courses selected from an identified track and a list of electives from which they must choose in consultation with an academic advisor.

Degree Requirements and Curriculum

How to Read Course Descriptions

JOUR Courses

JOUR 102. Introduction to Journalism.

1 unit

Term Typically Offered: F

Introduction to current practices in American news media with a focus on emerging technologies and traditional print and broadcast operations. Exploration of changing career opportunities in news and public relations. Overview of student media organizations and requirements for academic success in journalism. 1 lecture.

JOUR 201. Journalism History.

4 units

Term Typically Offered: TBD

Survey of historical influences in the development of today's journalism. Contributions of women and minorities to American mass media. Rise of technology in the communication industry. 4 lectures.

JOUR 203. News Reporting and Writing.

4 units

Term Typically Offered: F, W, SP

Introduction to the fundamental techniques of reporting and writing news articles from print and online perspectives. Extensive laboratory and field practices in gathering and evaluating information. Writing basic news stories under close supervision. 3 lectures, 1 laboratory.

JOUR 205. Agricultural Communications.

4 units

Term Typically Offered: F, W, SP

Survey of the media of agricultural communication. Newspaper farm pages and sections, general and specialized agricultural magazines. Radio and TV farm broadcasts. Digital media sources. Public and private agencies involved in agricultural communication. Role of California minorities in agriculture. Writing on agriculture-related issues. 3 lectures, 1 activity.

JOUR 218. Media, Self and Society.

4 units

GE Area D4

Term Typically Offered: F, W, SP

Overview of the interaction between mass media and individuals in American society. Drawing on theoretical perspectives from mass communication and psychology to explore how individuals develop a coherent understanding of self within a highly mediated world. The power and influence of media messages and practices. Individual responsibility in an information society. 4 lectures. Crosslisted as COMS/JOUR 218. Fulfills GE D4.

JOUR 219. Multicultural Society and the Mass Media.

4 units

USCP

Term Typically Offered: F, W, SP

The role of the mass media in a democratic multicultural society. Portrayal and stereotyping of ethnic minorities by different mass media forms throughout U.S. history. The growing impact of minorities in the United States. Achievement and goals of current American ethnic media, with special attention to Latinos/as and African-Americans. 4 lectures. Fulfills USCP.

JOUR 233. Editing.

4 units

Term Typically Offered: F, W

Prerequisite: JOUR 203.

Editing for print and online publications. Using the Associated Press style. Writing headlines and captions. Repurposing various media content for the web and other formats. Ethical issues for the editor. 3 lectures, 1 laboratory.

JOUR 270. Selected Topics.

1 unit

Term Typically Offered: TBD

Prerequisite: Open to undergraduate students and consent of instructor.

Directed group study of selected topics. The Schedule of Classes will list title selected. Total credit limited to 8 units. 1 to 4 lectures.

JOUR 285. Intro to Multimedia Journalism.

4 units

Term Typically Offered: F, W, SP

Prerequisite: JOUR 203.

Introduction to the social, editorial and technical issues surrounding the Web as a new form of communication. Fundamentals of gathering, writing and publishing content for the Web that includes using photographs, sound, pictures and video to tell a story. 3 lectures, 1 laboratory.

JOUR 302. Mass Media Law.

4 units

Term Typically Offered: F, W, SP

Prerequisite: JOUR 203 or consent of instructor.

Legal basis for freedom of expression. Court decisions resolving conflicts between First Amendment and right to fair trial, privacy, reputation. Source confidentiality, freedom of information, contempt, copyright. Federal and state laws and regulations affecting mass media reporters, editors, publishers, news directors. Course may be offered in classroom based or online format. 4 lectures.

JOUR 303. Multimedia Reporting and Production.

4 units

Term Typically Offered: F, W, SP

Prerequisite: JOUR 285.

Concepts and technologies associated with bringing video, still images and audio online. Process of web-based audio and video creation and publication, from inception to publishing. 3 lectures, 1 laboratory.

JOUR 304. Public Affairs Reporting.

4 units

Term Typically Offered: F, SP

Prerequisite: JOUR 233 or JOUR 342 or consent of instructor.

Experience leading to advanced skills in reporting and writing stories about contemporary issues, government and courts. Field and laboratory assignments in beat reporting, public meeting coverage, writing style, investigative techniques and online journalism research. 3 lectures, 1 laboratory.

JOUR 312. Public Relations.

4 units

Term Typically Offered: F, W

Prerequisite: Sophomore standing.

Overview of the history, growth and ongoing development of public relations as an information management function in a multicultural environment. Public relations practices used in commercial and non-profit sectors, and firsthand application of public relations skills. 4 lectures.

JOUR 331. Contemporary Advertising.

4 units

Term Typically Offered: W

Prerequisite: Completion of GE Area A3.

Principles of advertising, copy, layout, and production across media platforms, including online, mobile, social, print and broadcast. Economic, political, and social function of advertising in a free market society. Advertising ethics. Social responsibility of advertising in a multicultural environment. Emerging advertising technologies. 4 lectures.

JOUR 333. Broadcast News.

4 units

Term Typically Offered: F, W, SP

Prerequisite: Completion of GE Area A3.

Beginning broadcast news writing and reporting for radio and television. Emphasis on developing news judgment and producing radio newscasts. Introduction to television studio equipment and procedures. Lab experience includes writing and reporting live on-air for KCPR. 3 lectures, 1 laboratory.

JOUR 342. Public Relations Writing and Editing.

4 units

Term Typically Offered: W

Prerequisite: JOUR 312 or consent of instructor.

Theory, strategic planning and practice in writing persuasive public relations copy for diverse internal and external audiences. Emphasis on gathering information, preparing news releases, newsletters and other communications vehicles. Analysis of various media case studies. 4 lectures.

JOUR 346. Broadcast Announcing and Production.

4 units

Term Typically Offered: W

Prerequisite: JOUR 203. Recommended: JOUR 285.

Develop on-air skills in the performance of voice-overs, stand-ups, hosting and the production of televised public service announcements. Emphasis on the effective use of audio and non-linear video editing techniques as well as broadcast writing. 3 lectures, 1 activity.

JOUR 348. Electronic News Gathering.

4 units

Term Typically Offered: SP

Prerequisite: JOUR 203 and JOUR 333 or consent of instructor.

Instruction on electronic news gathering (ENG) that includes advanced news writing, field reporting and editing for broadcast. Emphasis on developing research techniques, interviewing skills, responsible and effective non-linear video editing, compelling use of natural sound and professional on-air delivery. 3 lectures, 1 laboratory.

JOUR 350. Data Journalism.

4 units

Term Typically Offered: F

Prerequisite: JOUR 285; and STAT 130 or STAT 217.

Introduction to the techniques of finding stories in data sets and presenting them visually via interactive online displays. Emphasis on adapting emerging tools for digital storytelling. 3 lectures, 1 laboratory.

JOUR 352. Advanced Newspaper Reporting Practicum.

4 units

Term Typically Offered: F, W, SP

Prerequisite: JOUR 304.

Reporting lab for students holding editorial positions on the print and digital editions of Mustang News. Total credit limited to 8 units. 3 lectures, 1 laboratory.

JOUR 353. Advanced Broadcast Journalism Practicum.

4 units

Term Typically Offered: F, W, SP

Prerequisite: JOUR 333 and JOUR 346 or JOUR 348.

Senior-level course synthesizing the diverse skills and experiences developed through the broadcast journalism curriculum. Students produce a live 30-minute CPTV newscast per week, or a one-hour KCPR segment that incorporates news, information, talk and entertainment. Emphasis on news producing, reporting and announcing skills. Total credit limited to 8 units. 3 lectures, 1 laboratory.

JOUR 390. Visual Communication for the Mass Media.

4 units

Term Typically Offered: F, W, SP

Prerequisite: JOUR 203.

Theory and application of visual communication in today's media. Visual communication's power to inform, educate and persuade. Production of visual media across digital, broadcast and print platforms. 3 lectures, 1 laboratory.

JOUR 400. Special Problems for Advanced Undergraduates.

1 unit

Term Typically Offered: F, W, SP

Prerequisite: Consent of department chair.

Individual investigation, research, studies, or surveys of selected problems. Total credit limited to 8 units, with a maximum of 4 units per quarter.

JOUR 401. Global Communication.

4 units

Term Typically Offered: SP

Prerequisite: JOUR 203 and junior standing or consent of instructor.

Global communications facilities and operations; world transmission of information; survey of world wire services and international print and electronic media. Analysis of press operations under varying government ideologies, including third world countries. 4 seminars.

JOUR 402. Journalism Ethics.

4 units

Term Typically Offered: W, SP

Prerequisite: JOUR 203 or consent of instructor.

Current issues revolving around the social responsibility of the mass media. Role of the public, government, and media in considerations of media accountability. Professional behavior in media organizations. 4 seminars.

JOUR 407. Feature Writing.

4 units

Term Typically Offered: W

Prerequisite: JOUR 203.

Practice in researching, interviewing and the writing and marketing of both long and short form nonfiction articles for various media outlets. Analysis of similar work in current distribution. 4 lectures.

JOUR 410. Advanced Digital Journalism.

4 units

Term Typically Offered: F, W

Prerequisite: JOUR 285.

Apply the theories and applications of digital journalism to the development and publication of innovative digital content. 3 lectures, 1 laboratory.

JOUR 412. Public Relations and Crisis Management.

4 units

Term Typically Offered: SP

Prerequisite: Junior standing.

Apply contemporary public relations theory to turn crisis into opportunity. Analyze Homeland Security and FEMA best practices using public relations framework and strategy. Practical exercises in planning, implementing, and evaluating public relations messages in a variety of media platforms. 4 lectures.

JOUR 413. Public Relations Campaigns.

4 units

Term Typically Offered: F, SP

Prerequisite: JOUR 312 and JOUR 342.

Development of skills needed to plan and conduct internal and external public relations campaigns for corporate and non-profit organizations. Includes goal setting, management of resources, budgeting, creation of campaign communications, and outcomes analysis. 4 lectures.

JOUR 415. Advanced Public Relations Practice: CCPR.

4 units

Term Typically Offered: F, W, SP

Prerequisite: JOUR 413.

Proposing, creating, managing, and implementing public relations campaigns for community-based clients on behalf of the student-run firm, Central Coast PRspectives. 3 lectures, 1 laboratory.

JOUR 418. Copyright, Trademark, Patent and Commercial Speech in Digital Media.

4 units

Term Typically Offered: W

Prerequisite: completion of area A and Junior standing.

Examination of intellectual property rights covered by copyright, trademark and, to a limited degree, patent law as well as commercial speech rights in a digital media age. Emphasis on intellectual property rights as they affect content creators and other publishers in a digital world. 4 lectures.

JOUR 444. Media Internship.

3 units

CR/NC

Term Typically Offered: F, W, SP

Prerequisite: JOUR 352, JOUR 353, or JOUR 413; and internship coordinator approval.

Application of techniques on daily basis with media under supervision of department faculty. Credit/No Credit grading only.

JOUR 460. Senior Project.

3 units

Term Typically Offered: F, W, SP

Prerequisite: Consent of instructor; Journalism majors only.

Selection and completion of a project under faculty supervision. Projects typical of problems which graduates must solve in their fields of employment. Project results are presented in a formal report. Minimum 90 hours total time.

JOUR 462. Senior Media Practicum.

4 units

Term Typically Offered: F, W, SP

Prerequisite: Consent of instructor.

Capstone experience that applies principles and tools of print, broadcast and digital journalism and public relations to tell engaging stories across multiple platforms. Emphasis on integrating text, video, audio, graphics, search engine optimization and social networking to produce content for digital publication. 3 lectures, 1 laboratory.

JOUR 470. Selected Advanced Topics.

2 units

Term Typically Offered: TBD

Prerequisite: Consent of instructor; junior standing.

Directed group study of selected topics for advanced students. Open to undergraduate and graduate students. The Schedule of Classes will list topic selected. Total credit limited to 8 units. 2-4 lectures.

JOUR 471. Selected Advanced Laboratory.

1 unit

Term Typically Offered: TBD

Prerequisite: Consent of instructor.

Directed group laboratory study of selected topics for advanced students. The Schedule of Classes will list topic selected. Total credit limited to 8 units. 1-4 laboratories.

Teresa Allen
B.A., University of Washington at Seattle, 1976; M.A., University of Colorado at Boulder, 1993; additional graduate study.

Dan Eller
B.S. California State University, Northridge, 1984; M.P.H., 1987; Ed.D., University of California, Santa Barbara, 2010.

Richard O. Gearhart
B.S., California Polytechnic State University, San Luis Obispo, 1991; M.S., California Polytechnic State University, San Luis Obispo, 2009.

Mary M. Glick
B.A., State University of New York at Oswego, 1972; M.A., California State University, Fullerton, 1982.

Patrick C. Howe
B.A., University of Minnesota, 1993; M.A., University of Missouri-Columbia, 2011.

Bill Loving
B.A., University of Texas, El Paso, 1979; J.D., Southern Methodist University, 1991.

Brady Teufel
B.A., University of California, Santa Cruz, 1997; M.A., University of Missouri, 2003.